Education & Youth Development

The Director, Open Run Program leads the strategy and execution of efforts to maximize the number of schools/sites who participate in youth programs and to ensure that every school/site experiences full value from their participation.  The role publicly represents the benefits to youth of Rising New York Road Runners (RNYRR), NYRR’s flagship youth program, and its foundations in physical literacy and Long-Term Athlete Development.
DescriptionAbout NYRR

New York Road Runners was founded in 1958 when a small group of passionate runners vowed to bring running to the people and has grown from a local running club to the world’s premier community running organization.  NYRR’s mission is to empower everyone, of all ages and abilities—beginners and competitive athletes, the young and the elderly, adult professionals and underserved schoolchildren—to improve their health and well-being through the power of running and fitness.

NYRR’s races, community events, instruction and training resources, and youth programs give hundreds of thousands of people each year the motivation, know-how, and opportunity to start running and keep running for life. NYRR’s premier event, the famed TCS New York City Marathon, attracts the world’s top pro runners and committed amateurs alike while also raising millions of dollars annually for charity and driving economic impact for the City.  But NYRR is equally committed to the runners of tomorrow, passionately providing youth fitness programs that educate and inspire more than 100,000 kids in underserved communities in New York City, all 50 states, and around the world.

Headquartered in New York City, NYRR implements a unique nonprofit model that teams contributed and earned income to make all its efforts possible.  To learn more, please visit www.nyrr.org.

New York Road Runners is an Equal Opportunity Employer

About the Position

The Director, Youth Program Outreach & Implementation leads the strategy and execution of Outreach and Program Implementation efforts to maximize the number of schools/sites who participate in youth programs and to ensure that every school/site experiences full value from their participation.  The role publicly represents the benefits to youth of Rising New York Road Runners (RNYRR), NYRR’s flagship youth program, and its foundations in physical literacy and Long-Term Athlete Development.

Job Responsibilities:

Outreach/Sales Strategy

Develop and execute plans to renew and increase the new adoption of Rising New York Road Runners in alignment with annual goals
Engage with contacts at all levels of youth service, from education, non-profit and institutional executives, to teachers, faculty, parents, and virtually anyone who may be a decision-maker, decision-influencer or implementor of RNYRR
Work with marketing to develop cross-channel lead generation and nurturing campaigns among schools, community centers, and youth groups
Represent RNYRR at presentations, conferences, community fairs and other engagements
Qualify, follow-up and convert school/site leads to program enrollment
In collaboration with Program team, develop relationships with Program Leads to serve as “ambassadors” who will help promote RNYRR program benefits
Manage the applications process for new and renewing sites within Salesforce
Create campaigns, manage leads, document interactions, and run reports within Salesforce
Develop and manage annual Outreach budget
Program Implementation

Manage team of 3 Youth Program Implementation Associates to onboard new Program Leads and ensure ongoing, deep use of the program by both new and returning schools/sites
Assure quality program implementation by overseeeing the training, operational and technical support provided to schools/sites by Program Coordinators who manage a caseload of Rising New York Road Runners sites
Establish implementation and support milestones with key performance indicators (KPIs) and lead the team to achieve them
Leverage Salesforce for reporting, monitoring and sharing implementation and support activities
Manage and assign all inquiries coming into the RNYRR Program inbox, including requests for outreach, support and application/renewal
Work with the team to Identify, test, learn and implement any changes to improve the program implementation and support model and/or use of Salesforce
Advocate for the needs of the team as it relates to access to tools/systems to improve service to schools/sites
Job Requirements:

Experience:

Sales, outreach or marketing experience in a for-profit or not-for-profit setting; educational sector preferred
Program implementation or service/support management preferred
Social service, public health and/or education; working with youth preferred
Supervisory role for minimum 3 years
Education:

Bachelor’s degree preferred not required, or relevant professional experience
Skills and Attributes:

Proficiency using Salesforce or other CRM
Excellent relationship building skills
Highly proactive and self-motivated
Ability to work independently, as well as part of a team
Excellent interpersonal and communication skills, both written and verbal
Fluency in Spanish or other languages beyond English a plus
Other requirements:

Work multiple weekday and weekend days a year at major NYRR and YCS events, in accordance with the youth events participation policy
Knowledge of and/or strong interest to work in a youth services environment with emphasis on fitness
Knowledge of NYC communities, government, and human service organizations
Ability to relate and work with diverse populations
Travel regularly within NYC to conduct one-on-one and group meetings with executives and staff from schools, non-profits and related entities that can implement and/or advocate for our program.
Travel out of the metro area (approximately 4–8 times annually) to table, present, and network with program decision makers